Events..
CeBIT 2008 - Building on the success of last year...
Mylox exhibited again at CeBIT in Hannover (4th - 9th March). The new, shorter format of the show seemed to work well since we got the impression it was not as busy as recent years.
Nevertheless, Mylox rented a larger booth this year and enjoyed a constant stream of visitors to the Banking & Finance Hall (17).
The number of enquiries was about the same as last year. This was impressive given the shorter show and last year's 'Big Launch' of Mylox driving lots of interest due to the 'novelty factor'. We spent longer talking to the prospects this time and came away with some very promising enquiries. We re-affirmed contact with a few customers from last year and also had some very interesting discussions with potential distributors.
Overall we judged the show as another success to boost Mylox operations into the UK and Europe. The worst part was the failure of the gearbox in our car. Many thanks to the RAC for recovering it back to the UK and for arranging the car hire necessary to get us back!
Main picture; the Hannover Messe Convention Centre.
Below (clockwise); Tom demonstrates our panel printers, The new larger booth, Tom Burley with David Garcia and some of the products on display.
Mylox launches new products at CeBIT 2007...
Mylox exhibited
for the first time at
CeBIT in Hannover this March. The show acted as a platform for
the launch of our own brand
of panel mount and portable printer products. It will also served to
introduce Mylox to the European marketplace.
If you have ever visited CeBIT then you will know that it really is a window looking into the future of the industrial and consumer electronics industries.
In 2007, over 279,000 trade visitors attended the show, that's 14,000 more than the previous year.
We were located in the heart of the Digital Equipment and Systems section, in the main Hall 1 and we are pleased to report that the show exceeded our expectations in terms of the number of serious enquiries received. With this being our first year we anticipated that we would primarily make new contacts, after all, our presence at the show was to raise awareness of our company profile.
However, we did a lot more than that. The number and quality of the leads obtained means that we will be busy for months to come providing data sheets, samples, and negotiating with new customers and distributors.
Thank you to all the vistors who spent some of their time on our stand, to Deutsche Messe for all their superb organisation and to the people of Hannover who made our stay there both welcoming and comfortable.